Especialista Marketing Clinico
Field, São Paulo, São Paulo
- Job ID
- R-541011
- Category
- Marketing
- Location
- São Paulo, Brazil
- Region
- LATAM
Job Description Summary
Responsável pela garantia dos conceitos clínicos e de produto para o time de campo além do desenvolvimento de conteúdo promocional. Coordenação/Gerenciamento dos produtos do negócio.Job Description
Responsável pela disseminação do conhecimento clinico na unidade de negócio
Atualização de conceitos e alinhamento das mensagens e ferramentas para o time local através de treinamento e capacitação
Responsável pela gestão do portfolio e pelas melhorias dos conceitos dentro da unidade de negócio
Construção das reuniões científicas / eventos de acordo com o calendário de Marketing além da organização dos eventos internos conforme a estratégia do negócio com suporte de Surgical Education
Capacitação Time BD e clientes: Construir materiais técnicos/aulas e ferramentas para treinamento a partir das necessidades identificadas e na estratégia definida pelo negócio além de capacitar a equipe BD clinicamente
Responsável pela criação dos materiais promocionais e liderar junto ao marketing digital as campanhas omnichanel
Atuar na construção dos Planos de Marketing
Desenvolvimento, Implementação e Acompanhamento de estratégias de marketing das linhas de produto sob sua responsabilidade, além de acompanhamento dos indicadores de performance
Entender e mapear as práticas e conceitos existentes no mercado e cruzar com dados de inteligência de mercado
Submissão de conteúdos clínicos no Veeva e acompanhamento do processo
Liderar e participar da realização dos eventos, sejam eles patrocinados pela BD ou por seus distribuidores
Interagir com o time regional e global para visitas a clientes no Brasil, atualização de conceitos e alinhamento das mensagens e ferramentas para o time local
Required Skills
Optional Skills
.
Primary Work Location
BRA Sao Paulo - Chacara Santo AntonioAdditional Locations
Work Shift
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