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Marketing Leader- Waters ADx-South Asia

In-Office, Pālri, Gurugram, Haryana

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Job ID
R-548489
Category
Marketing
Location
Pālri, India

Build a marketing career where strategy, creativity and commercial impact converge

At BD, Marketing professionals shape how healthcare solutions are understood, adopted and trusted. You'll translate cutting-edge innovation into clear value – working across brands, portfolios and markets to drive growth, strengthen customer engagement and support better patient outcomes.

Whether your background is in digital, product management, business development, communications or commercial marketing, BD offers the scale, resources and autonomy to build ideas that perform – and a career that continues to move forward. By joining one of the largest global medical technology companies, you'll shape solutions that influence healthcare systems worldwide.

As a result of the combination of the BD Biosciences and Diagnostic Solutions business with Waters Corporation (NYSE: WAT), by applying to this role, you will be applying for a position with Waters. Waters is a global leader in life sciences, dedicated to accelerating the benefits of pioneering science through analytical technologies, informatics, and service. With a focus on regulated, high-volume testing environments, Waters’ innovative portfolio harnesses deep scientific expertise across biology, chemistry, and physics. Waters collaborates with analytical laboratories around the world to advance the release of effective, high-quality medicines, assure the safety of food and water, and drive better patient outcomes by detecting diseases earlier, managing routine infections, and combatting growing antibiotic resistance. Through a shared culture of relentless innovation, Waters’ passionate team of approximately 16,000 colleagues partner with customers to turn scientific challenges into breakthroughs that improve lives worldwide.

We are the people who give possibilities purpose

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.

Job Description

As a result of the combination of the BD Biosciences and Diagnostic Solutions business with Waters Corporation (NYSE: WAT), by applying to this role, you will be applying for a position with Waters.    

Waters is a global leader in life sciences, dedicated to accelerating the benefits of pioneering science through analytical technologies, informatics, and service. With a focus on regulated, high-volume testing environments, Waters’ innovative portfolio harnesses deep scientific expertise across biology, chemistry, and physics. Waters collaborates with analytical laboratories around the world to advance the release of effective, high-quality medicines, assure the safety of food and water, and drive better patient outcomes by detecting diseases earlier, managing routine infections, and combatting growing antibiotic resistance. Through a shared culture of relentless innovation, Waters’ passionate team of approximately 16,000 colleagues partner with customers to turn scientific challenges into breakthroughs that improve lives worldwide. 

Job Summary**

OXYNEXIS PRIVATE LIMITED is seeking an experienced and dynamic Marketing Leader for our Waters ADx division in South Asia. This role is responsible for driving market growth, developing strategic marketing initiatives, and managing the overall marketing efforts for our advanced diagnostics portfolio in the region.

Job Responsibilities**

* Develop and execute comprehensive marketing strategies and plans for the Waters ADx product portfolio across South Asia, aligning with global objectives.
* Conduct in-depth market research and analysis to identify emerging trends, customer needs, competitive landscapes, and growth opportunities within the advanced diagnostics sector.
* Lead the launch of new products and solutions, including market positioning, messaging, pricing strategies, and go-to-market plans.
* Manage and optimize marketing budgets, ensuring efficient allocation of resources and demonstrable ROI.
* Develop compelling marketing collateral, sales tools, presentations, and digital content to support sales teams and customer engagement.
* Collaborate closely with sales teams to develop demand generation programs, lead nurturing campaigns, and support their efforts in achieving sales targets.
* Build and maintain strong relationships with key opinion leaders, industry experts, and strategic partners.
* Organize and represent OXYNEXIS at industry conferences, trade shows, and customer events.
* Monitor and analyze marketing campaign performance, providing regular reports and actionable insights to senior management.
* Lead and mentor a team of marketing professionals (if applicable), fostering a culture of innovation and high performance.
* Ensure all marketing activities comply with relevant regulatory requirements and company policies.

Job Qualifications**

* Bachelor's degree in Marketing, Business Administration, Life Sciences, or a related field; Master's degree preferred.
* Minimum of 10 years of progressive experience in marketing, with at least 5 years in a leadership role within the diagnostics, medical devices, or life sciences industry.
* Demonstrated experience in marketing advanced diagnostics (ADx) or related analytical instrumentation is highly desirable.
* Proven track record of developing and executing successful marketing strategies that resulted in significant market growth.
* Strong understanding of the South Asian healthcare market, including regulatory environments, customer segments, and distribution channels.
* Excellent communication, presentation, and interpersonal skills with the ability to influence and collaborate effectively across all levels of the organization.
* Strong analytical skills with the ability to interpret market data, identify trends, and make data-driven decisions.
* Proficiency in digital marketing tools and platforms, including CRM and marketing automation software.
* Ability to travel frequently within the South Asia region.
* Fluency in English is essential; proficiency in other South Asian languages is a plus.

Why Join Us?

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of healthcare. At BD, you’ll discover a culture in which you can learn, grow and thrive.

We believe that when people connect in person, we learn faster, collaborate more deeply, and build a stronger culture. Join us and enjoy a culture where face-to-face collaboration supports your learning, your progress, and your success.

To learn more about BD visithttps://bd.com/careers.

Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.

Required Skills

Optional Skills

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Primary Work Location

IND Gurgaon - Aurbis Summit

Additional Locations

Work Shift

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Success Profile

What sets successful Marketing professionals apart? You're likely to thrive in Marketing at BD if you are:

  • Results driven
  • Self-starter
  • Strategic
  • Collaborative
  • Imaginative
  • Adaptable

Ready to make an impact?

At BD, marketing is a growth engine. This is an environment for marketers who want influence and accountability. You'll partner closely with sales, R&D and leadership to bring strategies to life, supported by strong data, trusted brands and the freedom to innovate with purpose.

Watch how BD's work makes a real, human impact on a patient's life — exactly the type of powerful narrative BD marketers amplify every day.

Hear from Our Associates

  • "I had heard good things about BD and the culture within. When I met with the recruiter, I wanted to make sure the conversation was as much about whether BD was a good fit for me as it was about me being a good fit for the company. I truly cannot say enough about how awesome the BD culture is."

  • "At BD, I'm empowered to stay curious, seek feedback, and embrace innovation. This culture motivates me to step beyond my comfort zone and deliver meaningful results. What truly sets BD apart is how diverse perspectives are not only welcomed but celebrated—leading to more innovative solutions and a stronger sense of unity. Here, challenging the status quo goes hand-in-hand with mutual respect and support for each other's growth."

  • "There are so many opportunities here. We are not likely to run out of areas to support and educate our customers and help improve patient care at BD. In addition to my own growth, I've seen a lot of co-workers move through the organization with additional opportunities. There is never a day that I am not challenged here."

  • "At BD, our culture of continuous learning and growth mindset empowers us to thrive in our roles. Through ongoing development and cross-functional collaboration, we enhance our skills and product expertise—driving innovation and operational excellence. By embracing adaptability and accountability, we amplify our impact, delivering exceptional value both within the organization and the customers we serve, advancing excellence in healthcare solutions."

Benefits

  • Competitive Compensation

  • Retirement Plans

  • Healthcare Coverage

  • Paid Time Off

  • Parental Leave

  • Employee Assistance Program

  • Professional Development

  • Rewards & Recognition

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