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Marketing Operations Associate, Global Marketing Microbiology

In-Office, Sparks, MD

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ID da oferta
R-547282
Category
Marketing
Location
Sparks, Maryland

Construa uma carreira em marketing onde estratégia, criatividade e impacto comercial se conectam

Na BD, profissionais de Marketing moldam como as soluções em saúde são compreendidas, adotadas e valorizadas. Você traduzirá inovação de ponta em resultado tagível, trabalhando com marcas, portfólios e mercados para impulsionar crescimento, fortalecer o engajamento com clientes e oferecer melhores resultados para pacientes.

Seja sua experiência em digital, gestão de produtos, desenvolvimento de negócios, comunicação ou marketing comercial, a BD oferece os recursos e a autonomia para construir ideias que entregam resultados, e oportunidades de avanço na carreira. Ao se juntar a uma das maiores empresas globais de tecnologia médica, você moldará soluções que influenciam sistemas de saúde em todo o mundo.

As a result of the combination of the BD Biosciences and Diagnostic Solutions business with Waters Corporation (NYSE: WAT), by applying to this role, you will be applying for a position with Waters. Waters is a global leader in life sciences, dedicated to accelerating the benefits of pioneering science through analytical technologies, informatics, and service. With a focus on regulated, high-volume testing environments, Waters’ innovative portfolio harnesses deep scientific expertise across biology, chemistry, and physics. Waters collaborates with analytical laboratories around the world to advance the release of effective, high-quality medicines, assure the safety of food and water, and drive better patient outcomes by detecting diseases earlier, managing routine infections, and combatting growing antibiotic resistance. Through a shared culture of relentless innovation, Waters’ passionate team of approximately 16,000 colleagues partner with customers to turn scientific challenges into breakthroughs that improve lives worldwide.

We are the people who give possibilities purpose

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.

Job Description

The Marketing Operations Associate is responsible for enabling efficient execution and performance tracking of global marketing initiatives. This role serves as a critical connector across Marketing, (Global and Region) Medical, Regulatory, Legal, and Commercial teams ensuring content, campaigns & key initiatives are compliant, coordinated, and effectively deployed.


This individual will bring strong organizational rigor, attention to detail, and a data-driven mindset to support global marketing execution, operational processes, and performance visibility.

Key Responsibilities

Cross-Functional Content Review & Compliance Coordination

  • Coordinate Medical, Legal, Regulatory, and Legal (MLR) review processes for marketing materials to ensure compliance with internal policies and external regulations

  • Track submissions, approvals, and revisions to ensure timely progression through review cycles

  • Maintain documentation and audit readiness for approved claims and promotional content

Campaign Coordination & Execution

  • Coordinate global marketing campaign calendars and rollout plans in partnership with Global & Local Marketing teams

  • Support end-to-end campaign execution & localization, ensuring alignment across regions and functions

  • Monitor timelines, dependencies, and deliverables to ensure on-time and consistent launches

Digital Content Coordination

  • Partner with Global Marketing, Marketing Communications & Agencies to coordinate development and deployment of digital media content

  • Ensure content is aligned with campaign strategies, brand guidelines, and regional requirements

  • Facilitate content distribution across appropriate digital channels

Claims & Content Governance

  • Develop, manage and maintain the global claims database, ensuring accuracy, traceability, and compliance

  • Support claims approval workflows and ensure marketing materials are aligned with approved claims

Operational & Commercial Support

  • Partner with Product Management and Global Marketing to maintain clean and up-to-date data and content.

Performance Tracking & Reporting

  • Track global microbiology campaign deployment and performance metrics (with Commercial Operations and Regions) in collaboration with Commercial Strategy & Execution (CSE)

  • Compile and report on campaign KPIs (e.g., deployment status, engagement, performance trends)

  • Work with Product Management, Marketing and Regions to summarize insights to improve campaign effectiveness and operational efficiency

Qualifications & Experience

Required

  • Bachelor’s degree in marketing, Business, Life Sciences, or related field

  • 3-5 years of experience in marketing operations, commercial operations, or related role

  • Experience working in regulated environments (e.g., healthcare, diagnostics, life sciences)

  • Strong organizational skills with ability to manage multiple workflows simultaneously

  • High attention to detail, particularly in compliance and data accuracy

Preferred

  • Familiarity with MLR review processes and claims management

  • Experience with marketing automation, content management, or workflow tools

  • Exposure to global marketing organizations and cross-regional coordination

At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.

For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.

Why Join Us?

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of healthcare. At BD, you’ll discover a culture in which you can learn, grow and thrive.

We believe that when people connect in person, we learn faster, collaborate more deeply, and build a stronger culture. Join us and enjoy a culture where face-to-face collaboration supports your learning, your progress, and your success.

To learn more about BD visit https://bd.com/careers.

Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.

Required Skills

Optional Skills

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Primary Work Location

USA MD - Sparks - 7 Loveton Circle

Additional Locations

Work Shift

At BD, we reward, support and develop our associates through our comprehensive Total Rewards program. We are committed to attracting and retaining high quality talent by providing reward and recognition opportunities that promote a performance-based culture, as well as a competitive package of compensation and benefits programs. You can learn more on our career site under "Our Commitment to You."

Our salary or hourly rate ranges reward associates fairly and competitively. We regularly review these ranges and factors, such as location, contribute to the range displayed.

Our pay is based on the role and the necessary skills and education to perform it successfully. The salary or hourly rate offered is determined by the role's specific requirements, including any applicable step rate pay system at the work location. Salary or hourly pay ranges are influenced by labor laws and Collective Bargaining Agreement (CBA) requirements applicable to the work location which may also affect the workplace arrangement of the role.

Salary Range Information

$104,700.00 - $167,500.00 USD Annual
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Perfil de Sucesso

O que diferencia profissionais de Marketing bem-sucedidos? Você provavelmente se destacará em Marketing na BD se demonstrar:

  • Orientaçãoa resultados
  • Proatividade
  • Estratégia
  • Colaboração
  • Criatividade
  • Adaptabilidade

Pronto(a) para gerar impacto?

Na BD, marketing é uma peça importante para o crescimento. Este é um ambiente para profissionais de marketing que buscam influência e responsabilidade. Você trabalhará em forte colaboração com vendas, P&D e lideranças para dar vida às estratégias, utilizando dados sólidos, marcas confiáveis e a liberdade de inovar com propósito.

Veja como o trabalho da BD gera um impacto real e humano na vida de um paciente, exatamente o tipo de narrativa poderosa que profissionais de marketing da BD amplificam todos os dias.

Um ambiente de trabalho feito para as pessoa

  • "Eu tinha ouvido coisas boas sobre a BD e a cultura da empresa. Quando conversei com o recrutador, eu queria garantir que a conversa fosse tanto sobre se a BD era uma boa escolha para mim quanto sobre eu ser uma boa escolha para a empresa. Eu realmente não consigo expressar o quanto a cultura da BD é incrível. "

  • "Na BD, sou incentivado a permanecer curioso, buscar feedback e abraçar a inovação. Esta cultura me motiva a sair da minha zona de conforto e entregar resultados significativos. O que realmente diferencia a BD é como perspectivas diversas não são apenas bem-vindas, mas celebradas, levando a soluções mais inovadoras e um senso mais forte de união. Aqui, desafiar o status quo anda de mãos dadas com respeito mútuo e apoio ao crescimento uns dos outros."

  • "Existem tantas oportunidades aqui. Não tem a possibilidade de ficar sem áreas para apoiar, educar nossos clientes e ajudar a melhorar o cuidado ao paciente na BD. Além do meu próprio crescimento, vi muitos colegas avançarem na organização com oportunidades adicionais. Não há um dia em que eu não seja desafiada aqui."

  • "Na BD, nossa cultura de aprendizado contínuo e mentalidade de crescimento nos capacita a prosperar em nossas funções. Por meio de desenvolvimento contínuo e colaboração interfuncional, aprimoramos nossas habilidades e expertise em produtos, impulsionando inovação e excelência operacional. Ao abraçar adaptabilidade e responsabilidade, amplificamos nosso impacto, entregando valor excepcional tanto dentro da organização quanto aos clientes que atendemos, impulsionando a excelência em soluções de saúde."

Benefícios

  • Remuneração Competitiva

  • Planos de previdência privada

  • Assistência médica

  • Férias remuneradas

  • Licença Parental

  • Programa de Apoio ao Empregado

  • Desenvolvimento Profissional

  • Recompensas e Reconhecimento

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